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HOW CAN WE HELP YOUR BANK GROW? LET US KNOW, AND ONE OF OUR TEAM MEMBERS WILL REACH OUT TO YOU TO LEARN MORE ABOUT YOUR BANK, YOUR CLIENTS, AND YOUR NEEDS.
Full Name
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Bank Name
Phone
Email
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The Bank Report
01
Step
1
of
7
14%
What is your full name?
*
What is your email?
*
What is your age?
*
18-25
26-40
41-55
56-70
70+
What is your gender?
*
Male
Female
Prefer not to share
Where is your bank’s headquarters located?
*
Alabama
Alaska
Arizona
Arkansas
California
Colorado
Connecticut
Delaware
District of Columbia
Florida
Georgia
Hawaii
Idaho
Illinois
Indiana
Iowa
Kansas
Kentucky
Louisiana
Maine
Maryland
Massachusetts
Michigan
Minnesota
Mississippi
Missouri
Montana
Nebraska
Nevada
New Hampshire
New Jersey
New Mexico
New York
North Carolina
North Dakota
Ohio
Oklahoma
Oregon
Pennsylvania
Rhode Island
South Carolina
South Dakota
Tennessee
Texas
Utah
Vermont
Virginia
Washington
West Virginia
Wisconsin
Wyoming
What’s the asset size of your organization?
*
Less than $250M
$250M - $500M
$500M - $1B
$1B - $5B
$5B - $10B
$10B - $50B
$50B+
What’s your average annual marketing budget?
*
Less than $100K
$100K - $250K
$250K - $500K
$500K - $750K
$750K - $1M
$1M - $5M
$5M+
I Don’t Know
What’s your job title?
*
Chief Marketing Officer
VP, Marketing or Marketing Director
Marketing Manager or Officer
AVP, Marketing
Digital Marketing Manager
Channel Marketing Manager
Marketing Coordinator
PR or Social Media Manager/Coordinator
Other
How many years of banking or marketing experience do you have?
*
Less than 1 year
1-3 years
3-6 years
6-10 years
10-25 years
25+ years
What’s the total number of dedicated marketing employees in your organization?
*
No dedicated marketing employees
1
2-3
4-6
7-15
15+
What’s the total number of all employees in your organization?
*
Less than 50
50 - 150
150 - 250
250 - 500
500 - 1000
1000 - 5000
5000+
Rate these social media marketing channels at your bank today by their effectiveness.
Facebook
Not Effective
Somewhat Effective
Effective
Very Effective
Instagram
Not Effective
Somewhat Effective
Effective
Very Effective
LinkedIn
Not Effective
Somewhat Effective
Effective
Very Effective
Twitter
Not Effective
Somewhat Effective
Effective
Very Effective
YouTube
Not Effective
Somewhat Effective
Effective
Very Effective
Snapchat
Not Effective
Somewhat Effective
Effective
Very Effective
Rate these marketing channels at your bank today by their effectiveness.
Email Marketing
Not Effective
Somewhat Effective
Effective
Very Effective
SMS/Text
Not Effective
Somewhat Effective
Effective
Very Effective
Website
Not Effective
Somewhat Effective
Effective
Very Effective
Blogging
Not Effective
Somewhat Effective
Effective
Very Effective
Rate these marketing channels at your bank today by their effectiveness.
Direct Mail
Not Effective
Somewhat Effective
Effective
Very Effective
Television Ads
Not Effective
Somewhat Effective
Effective
Very Effective
Radio Ads
Not Effective
Somewhat Effective
Effective
Very Effective
Print Ads
Not Effective
Somewhat Effective
Effective
Very Effective
Events/Trade Shows
Not Effective
Somewhat Effective
Effective
Very Effective
Digital Advertising
Not Effective
Somewhat Effective
Effective
Very Effective
Mobile Advertising
Not Effective
Somewhat Effective
Effective
Very Effective
How would you rate your bank’s brand awareness across your footprint (5 being the strongest level of awareness)?
No awareness
Some awareness in legacy markets
Mixed awareness strength based on market
Strong awareness across footprint
Very strong awareness across entire footprint
Why did you choose this answer for your bank's brand awareness?
*
Describe your organization’s ideal customer/persona.
*
Comments
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