Try not to suck
The Blog Edition
Are you meeting a need?
Break the unwritten rules
Everyone Starts Local
Umami in your messaging
Build a Predestined Path for your Customer
If You’re Explaining, You’re Losing
Value 3 – Value is in the knowledge of the consumer
Value 2 – Get Less Than You Bargained For
Value 1: But it was on Sale
Are you a duck or a hunter?
You’re no Picasso and he was no entrepreneur